The Kentucky Perinatal Quality Collaborative (KyPQC) celebrated their official launch on October 22, 2019, at Churchill Downs in Louisville, Kentucky. The launch meeting was a huge success and was well attended with representation from healthcare professionals, delivery hospitals, insurers, advocacy groups, national organizations, and other stakeholders dedicated to improving maternal and infant health outcomes throughout the Commonwealth. During the launch, attendees expressed interest in participating in one of three workgroups (Obstetrics, Neonatology, and Data & Analytics); and shortly after a steering committee was created to ensure that the workgroup initiatives align with the KyPQC vision and mission.